Advertising in Harry Potter
For my last journal, I looked at Phillip Nel’s article “Is There a Text in This Advertising Campaign Literature.” I do believe and agree that advertising is key within our culture. Growing up, every movie or show that came out had at least some kind of toy or game that came out as well. Now that I think of it, it would be weird if merchandise like that was not around, as a culture we are so accustomed to mass production and mass marketing. We obsess over these series and manage to produce more and more of these marketing ploys. Our society is full of consumers and we keep getting further and further into this lifestyle. It is true that corporate influences have taken over things such as children’s literature and turned it into a multi-million-dollar business. Continue reading