This was a project created for a communications class. The assignment was to create a brand and create a detailed guidebook. I created mine using Canva.
Production Samples:
Book Review Podcast:
This podcast was created for a production class using Adobe Audition. We were given free rein on topic, so I chose to review Where the Crawdads Sing by Delia Owens. This was my first time recording and editing a podcast.
Justice Podcast:
This podcast was created for a class that was focused on justice. This podcast was edited and recorded by me using Descript. The podcast focuses on how justice has changed over time. My instructor loved the approach of doing a podcast for this assignment and awarded me full credit.
Social Media Campaign:
Some fellow classmates and I were instructed to conduct a social media campaign to persuade Gen Z to vote in the midterm elections. We conducted this campaign through Twitter, Instagram, and Tiktok. Below are an Instagram graphic and TikTok I personally made. Our whole campaign was presented to the class, we were not voted best campaign by our classmates but still received an A from our professor.
Writing Samples:
Fashion Nova Marketing Analysis
This is an extensive analysis of Fashion Nova’s marketing techniques and how they can improve. This assignment was completed for an internet/social media marketing class and really got me interested in brand marketing as well as social media marketing. I was awarded full points for this assignment and was very happy with the feedback from my professor.
Living in a Digital Generation
This short essay was written for a communications class. The objective was to inform and caution parents about parenting in this digital age. I think this essay is beneficial to include because it talks about how prevalent technology is and relates to my future career: digital marketing. This essay was received well by my professor because I took a persuasive yet informative approach.
Profession Landscape of Media and Sales
This is a short essay about how Covid-19 and other things have factored into how the professional landscape of media and sales changes over time. This essay was also written for a communications class and is valuable information for people like me who are soon to be entering this landscape. This essay was awarded full points for my thorough research and covering all aspects of the landscape.
This wordy research paper is about a student organization working to help Honduras through their many struggles. I included this essay because it not only showcases my writing skills but discusses culture, which I am very passionate about. Communications and digital marketing are all about connecting and this essay relates to that. This paper was well received by my professor, and she complimented my writing skills along with my passion for Honduras.