Hello and welcome back to my second blog in the series. Today I will be telling you what you should do to make a clothing advertisement better. These fashion advertisements were presented in the 1860s. Could you imagine the difference between then and now? If you would like to know how to improve your techniques on making clothing more appealing to your customers, then keep reading.

First, I will be telling you about hashtags. This is a great way to run an advertisement because everyone uses them. When your company starts using a hashtag that becomes popular then everyone will start to use it to try to make their posts become popular too. By doing this It will make your life easier for random people to help get your brand talked about around the world. The second way is to “make your brand stand out”. You can do this by making your logo just for you. This is so when someone sees your logo, they immediately think of the brand name.

The next way is by “targeting your audience”. When you think about where to advertise you should think about who is going to see it. This means if you are trying to reach teenagers then you should try to advertise on social media. The fourth way is “make your ad pop”. There are a lot of competitors trying to reach the same audience that you are, and to make yours stand out more you should make it bold. Add some bright colors, different fonts, different filters on the pictures, etc. If the ads are in the windows of a store and you are walking past,  which one are you more likely to look at? If you are playing a game and you see an ad in the corner of your eye, then you would more likely see the brighter ad with better fonts.

The fifth way is “social proofing”. This means that if you walk past a clothing store and one has no one in it and the other one has some people, which one are you more likely to go to? When you are trying to advertise you should make sure that you put social life in your ad. This will help make the audience want to come visit because they see other people there shopping. The next way is to “encourage testimonials”. This will help if you post a bunch of your reviews on your products. This will help you because it will help your audience see how great your product is to people who have already bought it. If they see that what they want is good quality, then they will want it just as much.

The seventh way is having an “emotional connection be essential”. When planning your ad make sure that you have an emotional pull on the audience. This will make the customers smile if they see their favorite actor, singer, Tiktoker, blogger, etc. using the product. On the other hand, if you see someone you don’t like using the product then that might make you not want to use it so be careful who you choose to represent your product. The eighth way is “people buy with their eyes”. Customers want to see other people, or things, wearing the clothes that they will be seeing in the store. When you see an outfit on a mannequin it makes it easier to see how good the outfit will look on them.

In conclusion, everything that I have suggested is a great way to advertise your clothing company. In order to make your brand more unique, you should follow the techniques that I have gone over. I hope that you enjoyed reading everything in my blog today. I also hope that you learned something new that you can use to help you in the future. If you have any questions, comments, and/or any ideas on what my next blog should be feel free to contact me on any of my social medias linked on my home page.

 

Cited Source:

Everything you need to know about clothes advertisements. Billo. (2021, December 23). Retrieved June 16, 2022, from https://billo.app/clothes-advertisements/