Today I had an opportunity to interact with the Executive Director of Marketing and Communications, Michael Powers. He asked me to digitize the information displayed on a large blackboard. It contained information about key stakeholders for IUP such as alumni and students. I was happy to digitize this information and even had an opportunity, through overhearing a co-workers phone call in my office, to provide it to another IUP worker as well.
It was good to learn about how this group of marketers brainstorms information. Moving forward, I still have to complete my search for media contact information. I’m becoming quite concerned that I may not get it done by the time the semester ends.