The global sports market revenue, as a whole, brought in roughly $90.9 billion in 2017 and increased $14.8 from last year.
With this market significantly gaining popularity and money, many individuals and companies are tagging along for their piece of the pie. The issue you are probably having is the substantial amount of people that are taking money out of your piece.
Additionally, the problem is intensified when you are one in a million and have trouble standing out. Creating creative content will take anyone to the top but I’m here to tell you that’s not all that matters. While most focus solely on making content entertaining, I’m here to tell you that there are more aspects to becoming a trending, recognizable sports content creator, and manager.
By following these steps, I can help you become the best sports content creator you can be:
1. Be valuable while also credible
The backbone to this whole process would be this first step. While you could be the most marketed website with more traffic than most, what keeps your audience is valuable information they can use. This means releasing credible, timely information and not something that “grabs clicks”. Step one boils down to what information do you have that other platforms do not.
2. Creative and Entertaining
This is where your idea comes to life. What is important here is being versatile and taking advantage of all different forms of media. Videos or audio clips of interviews, ways in which the audience can interact with each other such as comments or voting, and images are all ways that will set you apart if done right. Another idea that keeps your audience coming back is sending notifications when you post or create anything. Especially when you just start making content, it is wise to send out notifications to your subscribers to keep them updated.
3. Measure your success
Finally, after all, is done with content creating, it is essential to track what your audience loves and hates. While you may have an idea that you love and think is perfect, in the end, it is all about your viewers and what they want. You don’t want to turn them off to your content with something that doesn’t work. Furthermore, content that they love will lead to content that they share with their friends and others.