You are an upcoming solo artist or in a band. Your goal is to create a bigger following and expand your music by using different media platforms. You or your group don’t know how to build an audience. A great way to do this is by music videos! People do not understand the importance of music videos. They can produce a visual narrative for your music. It also has the ability to give your audience a glimpse of who you are artistically. Have you ever liked a song but as soon as you saw the video, it made you love it even more? Did it also make you feel more appreciative of the artists by the way they performed or even the clothes they wore? An example of this would be with the band ‘Limp Bizkit’. Their song ‘Break Stuff’ from their ‘Significant Other’ album was a hit after their music video won MTVs Music Video Award for ‘Best Rock Video’. The video included band performance, fan interactions, and celebrities including Eminem, Pauly Shore, and Snoop Dogg. Because of these entertaining qualities, the song became an even bigger hit after the video was dropped. These videos keep your audience engaged and connected while they jam out to your song! Plan to create a music video and spread the word for your music! Advertise your product through a visual production and maybe you can win awards just like Limp Bizkit.
In what ways do you think you could advertise for your music? Comment below.
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